Experienced the Difference at the Midea Lab-A-Fair

8/10/2014 07:46:00 AM


Washing dirty clothes, this is just one of the chores that we, Moms, does in the house for our family. As a mom, I should see to it that my family are wearing clean clothes everyday. So, to ease the over load of dirty clothes, washing machine is a big help and always to the rescue. And speaking of laundry, I had experienced the difference of handwash and hi-tech washing machine during the Midea Lab-A Fair.
Just yesterday I was glad that I'm one of the luckiest moms to ever attended the Midea event.  One, the Midea Lab-A Fair is just close to my location as it is held in our barangay, Brgy. Holy Spirit and two, I got an extra advance Christmas gift after the event.  Though the gift that I had wasn't the washing machine I was looking forward but still I'm very much thankful.
The Midea Lab-A Fair is held to let families, especially the moms and dads, to experience the power of a Midea One-Touch Washing Machine.  For this particular day, Midea's Lab-A-Fair was held in Barangay Holy Spirit along Commonwealth Avenue in Quezon City.  Families trooped to the barangay covered court for the said event and to personally see and experience first hand what Midea washing machines, particularly the Midea One-Touch Washing Machine, are all about.

Doing the laundry may not be the most endearing of all household chores, but Concepcion Midea Inc. (CMI) made sure that starting today, Filipino families will find doing the laundry to be fast, convenient, time-saving and affordable.

For one whole day, the Midea Lab-A-Fair showcased the helpful capabilities of the Midea One-Touch Washing Machine in enabling families to take charge of their laundry. With just one push of a button, they can now wash, rinse and dry their laundry and ensure better efficiency and delicate handling of their wash load.
A total of 10 Midea One-Touch washing machines were installed for the Midea Lab-A-Fair, with 8 positioned at the “One Touch Laba Station” at the court, and 2 units at the Demo Truck parked nearby. Each washing machine unit has a power meter installed to showcase its P1 per wash load capability.

The free laundry activity allowed 100 registrants to do the free One Touch trial, with a maximum of 8 kilos of laundry per person. To participate, barangay residents first went to the weighing stations to determine the weight of their laundry, after which, the laundry was then placed in a special bag complete with a number tag that served as the resident’s queue number for the One-Touch Laba Station. While waiting for their laundry to finish, a handful of Midea Specialists talked about the innovative special features of the Midea One-Touch Washing Machine.
Once done, the clean laundry was then placed in a special Midea laundry bag.

But the Midea Lab-A-Fair was not just about washing clothes for free. As an added treat to Barangay Holy Spirit residents, special activity booths were also set up to highlight the washing machine’s features and to deliver more fun and excitement.
The booths featured entertaining games such as “PISO Roleta Game,” “Magic Cube Game,” “Water Control Game,” and a photobooth was also set up where residents had their photos taken and got a free souvenir from Midea.
And the most awaited parts of the event were the special Midea Lab-A-Fair truck, a special entertainment show hosted by Gelli Victor and Gabe Mercado with thrilling games like the “One Touch Game” and the “Pera O Batya Game,” and of course the raffle, where lucky residents took home special prizes like Midea Laundry Packages and brand-new Midea Microwave Ovens.
Of course as part of the media present in the event , yours truly was able to won in a special raffle for the media and take note what I have won... it's a Midea Digital Microwave Oven, which I am very much thankful, as I mentioned earlier it is an early christmas gift. Too bad I didn't won the One-Touch Washing Machine but anyway congrats to the who have won it. Thank you very much. Now, I can serve better food for my family using the microwave oven while doing my laundry.  Of course it would be great to have that One-Touch Washing Machine of Midea.
According to Mr. Joeben Gamatero, Marketing Director of Concepcion Midea, Inc. “We are very delighted with the turnout and we look forward to doing this more often, particularly in barangays in Metro Manila where washing clothes is quite difficult, and drying is also a challenge given the rainy weather we have. This event is Midea’s gift to the people where they can experience doing their laundry in the most cost-efficient way and most of all, be able to enjoy doing it.”
The Midea One-Touch Washing Machine boasts of one-touch button features, as it provides 16-percent better cleaning of clothes with its 3D Waterfall feature that creates strong water current inside to enable water and detergent to penetrate the fabric more efficiently, the Water Magic Cube feature that saves time by doing away with untangling of clothes, plus Smart Sensors to ensure that the right amount of water is loaded in every wash.

Midea, one of the world’s most trusted appliance brands, is distributed in the Philippines by Concepcion Midea, Inc., a joint venture of the country’s big names in quality home appliances: Concepcion Industrial Corporation and Concepcion Carrier Air Conditioning, with the objective of bringing quality and innovative home appliances to consumers in the Philippines.
I think I'll be using some of Kim Chiu's line in one of her movies that goes like this "Isn't amazing... isn't exciting... isn't, isn't!" That's what I think about this amazingly hi-tech washing machine. Love it! I can do more while doing my laundry and in fact it lessen my hardship in making in rinsing the clothes. Hopefully, before the end of this year, I will have Midea One-Touch Washing Machine. It would be even great if it is a gift!

Thank you Midea for choosing our Barangay to introduced your very useful, stylish, and hi-tech Midea One-Touch Washing  Machine.

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