The annual Christmas gift giving of Jollibee is set to make it a bigger and brighter celebration for children nationwide. On its 20th Maaga Ang Pasko, Jollibee partnered with Breeze to help in completing the mission bringing clean and germ-free toys for the children this holiday season. Of course before distributing all the collected toys everyone are encourage to participate, sort, clean and wash all toys that are still good for gift donations.
Jollibee and Breeze joins together for the special Laba Days to clean off those donated toys and to kick off the series of event they first held it at Mandaluyong. The two brands tapped celebrity moms Regine Tolentino, Bettina Carlos and Breeze’s Sige Mom Christine Bersola Babao lead an army of Bloggers, which are mostly moms, and media people volunteered as Jolly Toy Scouts. Together also with the officials and volunteers from both brands, everyone worked as one family in cleaning and preparing the donated gifts.
Together, Jollibee and Breeze are targeting to wash and clean more than 500,000 plush toy donations with the Breeze with ActivBleach. With its 1 Laba Guarantee owing to its revolutionary formula, Breeze transforms the old toys to good as new before they are delivered to beneficiaries.
“As Maaga ang Pasko celebrates its 20th year, Jollibee wants to further strengthen its commitment to Make Christmas even brighter for more kids and rally more families, led by hardworking moms, to make this happen. We’re happy to partner with a brand whose values are the same as ours,” said Jollibee Vice President for Marketing Harvey Ong. “With the support of a well-loved brand like Breeze, we are confident that the campaign can grow and expand even more in the years to come.”
In addition, Breeze has donated a complete array of cleaning materials and committed to help Jollibee collect more books and toys by placing Maaga ang Pasko boxes in Unilever offices, encouraging employees to donate.
Unilever Vice President for Foods and Home Care Benjie Yap said that they are privileged to help out in this year’s Maaga ang Pasko by making sure that the toys are clean and smell fresh before they are given to their new owners. “With its tough-on-stain formula, Breeze also makes it easier for our Maga ang Pasko clean-up volunteers to remove dirt and stains from toys in just one wash,” he said.
Celebrate a more meaningful Christmas and be a part of the Maaga ang Pasko campaign. Aside from dropping donations in Maaga ang Pasko boxes in Jollibee stores nationwide, anyone can also take part in the campaign by making online donations at www.Jollibee.com.ph/MaagaAngPasko.