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Saturday, August 22, 2020

An Expression of “Love” in the Time of COVID


One of the admired artist, author, and advocate. On top of these roles, celebrity Love Marie “Heart” Evangelista Escudero has taken on another role this year as a brand ambassador for healthy skin and much-needed immunity.

This quarter, Heart finally shares the secret that helps her achieve healthy, hydrated skin 1 - she is the new face and “heart” so to speak of top adult Vitamin C brand ², Poten-Cee’s newest variant – Poten-Cee + C.


Along with award-winning actress and fellow philanthropist Bea Alonzo, Heart is now part of the growing list of Poten-Cee endorsers. She represents the women who stand to benefit most from the Poten-Cee + C variant which has two components: hydrolyzed collagen that helps hydrate the skin and helps reduce wrinkles, and

Vitamin C that supports collagen production and boosts immunity ³.


While she just turned 35 this February, Heart is aware of the need to care for her skin this early, given the demands of her multiple roles. Evangelista says: “This year, I am giving myself the gift of beauty and health.  ​While I knew then that the years would eventually take a toll on my skin, I am grateful to discover now that Vitamin C helps in the production of collagen, which is essential for healthy skin.​”


Moreover, Evangelista adds: “These are trying times for our country, especially with the prevalence of COVID-19. We really must do what we can to protect ourselves and to strengthen our immunity. We can do that by eating healthy food, embracing a healthy lifestyle, and taking food supplements such as Poten-Cee + C.”

Poten-Cee, through its variants, addresses specific health and lifestyle needs of consumers. Its variants include: Forte (1G of Ascorbic Acid), Sugar-Coated (easy-to-swallow and no sour taste), Sugar-Free, Chewable, and Non-Acidic (Sodium Ascorbate). To learn more about Poten-Cee, check out Poten-Cee’s official Facebook and IG accounts.


¹Du Kim, et al. Oral intake of Low molecular weight collagen peptide improves hydration, elasticity, and wrinkling in Human skin. Published online 2018 June .
²IQVIA Solutions Philippines, Inc. 2019 Q4 data
³ Carr AC, Maggini S. Vitamin C and Immune Function. Nutrients. 2017;9(11):1211. Published 2017 Nov 3. doi:10.3390/nu9111211

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