Turn Ideas into Action: Submit Your Entries for the 2025 LG Ambassador Challenge
3/15/2025 07:55:00 AM
Building on its strong commitment
to driving positive change in communities since 2022, LG is excited to announce that entries for the 2025 LG Ambassador Challenge have officially opened on
March 13, 2025. Led by LG Philippines in partnership with Korean Food for the Hungry International (KFHI), and
Community Chest of Korea (CCK), this global program reflects LG’s dedication to empowering local communities and supporting sustainable growth.
The LG Ambassador Challenge
is all about working together to make a real difference. It encourages individuals, groups, and organizations to come up with innovative ideas that can solve important social issues and improve lives. Since its launch, the program has empowered local changemakers
by providing financial support and resources to help bring their projects to life, making a lasting impact on communities.
Originally launched in Bangladesh
in 2017, the LG Ambassador Challenge has grown across Asia, encouraging individuals and organizations to propose solutions for key societal issues. The program provides financial grants to selected projects, empowering changemakers to drive meaningful and
sustainable change in their communities.
The LG Ambassador Challenge
has also delivered outstanding results since its local launch in the Philippines. In 2024, the
Life's
Good Library On the Go
visited seven barangays in Nagcarlan, Laguna, offering learning opportunities to children in underserved communities with limited access to education and structured learning. The children and teachers also received free eye checkups from a local optometrist.
Previous winning programs include the 2023 winners—Life
is Good, When Life Has Light
in Calauan, Laguna which installed solar-powered light posts that contributed to the community’s safety and security.
Paliparan
Community Livelihood
in Dasmariñas, Cavite enabled housewives and out-of-school youth with a means of support for their families.
Flowing
Water for Growing Future
in Lawaguin, Laguna—provided potable water which continues to make a positive impact by improving lives and empowering communities. The 2022 winners include
Ride
for Hope by Bahay Aruga
in Quezon City, which provided ambulance transport for children cancer patients, and
Roof
for Siargao by Red
Charity Gala, which supported home reconstruction after thousands were left homeless during the Typhoon Odette in December 2021.
This year, LG, KFHI, and CCK
are focusing on key areas that can create meaningful change:
·
“No
Poverty” - End poverty in all its forms everywhere
·
“Quality
Education” - Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all
·
“Climate
Action” - Take urgent action to combat climate change and its impacts.
By making use of LG's products
and technology, participants have the opportunity to develop practical solutions that can make a lasting, positive impact on their communities.
Interested applicants can simply
submit the items below.
All project entries shall include
the Entry Form Format which you can also download here
or visit https://bit.ly/2025LGACEntryForm.
Email Subject: LG Ambassador
Challenge - (Project Entry Name and Location)
Name:
Designation:
Organization:
Telephone
Number:
Mobile Number:
Email Address:
Program
location:
Project
description:
What is
the biggest social problem in your community and how can it be resolved?
Why should
LGE and KFHI select your project:
Budget (Detailed
100-day implementation plan required, including unit price, quantity and timeline):
For supporting documents, put all photo and photo captions
into a single Microsoft Word file format and landscape orientation for video attachment/s
Submit the digital format entry in not more than 20MB to
email address: joaquin.espiritu@lge.com
Mr. Nakhyun Seong, Managing
Director of LG Philippines, expressed his excitement for the upcoming program: "The LG
Ambassador Program reflects our ongoing commitment to the 'Life's Good' philosophy. It’s an honor to support Filipino changemakers who are working hard to uplift their communities. Through this program, we aim to embrace new ideas, support innovative solutions,
and create a lasting positive impact on Filipino lives.”
Take the first step toward
creating a lasting impact — be part of the change and help make Life's
Good for your community.
Submit your entries today and turn your ideas into meaningful action!
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