The New Year is the perfect time to reset, refocus, and recharge your health goals. As the ultimate partner for a healthy lifestyle, Century Tuna is here to help you jumpstart your 2025 fitness journey with simple yet effective tips that you can incorporate into your daily routine. Whether you're just starting or looking to elevate your progress, Century Tuna has your back every step of the way.

Here are five practical fitness tips from Mauro Lumba, the Century Tuna Superbod 2014 champion and personal fitness coach to Century Tuna brand ambassadors Aga Muhlach and Richard Gomez, to guide you to the best you:

Start Small, Stay Consistent

Start your fitness journey with small, consistent steps. Photo by Freepik

Big goals are achieved through small, consistent steps. Begin with manageable changes, like adding a 15-minute walk to your daily routine or swapping unhealthy snacks for nourishing options like Century Tuna Flakes in Oil. These small efforts compound into significant results over time.

Plan Balanced, Nutritious Meals

Fuel your fitness journey with Century Tuna and Grilled Sweet Potato

Your fitness goals are fueled by what’s on your plate. Incorporate protein-rich foods like Century Tuna into your meals to support muscle recovery and boost energy. With a variety of flavors, including Herbs and Paella, Century Tuna makes eating healthy both easy and delicious.

Hydrate, Hydrate, Hydrate

Make sure to be hydrated during your workout. Photo by Freepik

Staying hydrated is crucial for overall health and fitness. Carry a water bottle wherever you go and stay hydrated to maintain energy levels, aid digestion, and improve your workout performance.

Move More, Every Day

Just like Century Tuna brand ambassadors Richard Gomez and Aga Muhlach, you can be consistent in your fitness journey.

You don’t need a gym to stay active. Find an activity you love—dancing, biking, or yoga—and make it part of your routine. Take inspiration from Century Tuna ambassadors Richard Gomez and Aga Muhlach, who began their fitness journeys 10 months ago and have been consistently incorporating exercise into their busy lifestyles ever since.

Keep Your Goals Realistic and Track Progress

Set realistic workout plans using a journal or a fitness app. Photo by Freepik

Set realistic goals and celebrate your milestones along the way. Progress, no matter how small, is still progress. Keep a journal or use a fitness app to track your achievements and keep yourself motivated.

#TheBestYouStartsNow, and the New Year is the best time to take that first step on your #JourneytoSuperbod. With Century Tuna by your side, becoming the best you has never been more attainable.

For more information, please visit https://centurytuna.ph/ or follow Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.

The holidays are not just a time of gift-giving but also a time for festive feasts with family and friends. It’s a time where everyone gets the chance to prepare their special recipes and devour their favorite dishes in one sitting.

Century Tuna, with its extensive flavor offerings, makes it easy to incorporate into various holiday recipes, ensuring your Noche Buena and Media Noche celebrations have delicious, satisfying meals that everyone will love. Packed with Omega 3 DHA that’s good for the heart and mind, Century Tuna is also low in cholesterol and has no preservatives added, ensuring that you can prioritize your health and fitness even during the holiday season.

Creamy tuna pesto made with Century Tuna Flakes in Oil

For pesto lovers, you can never go wrong with Century Tuna Flakes in Oil. Simply whip up your favorite pesto sauce and combine it with the tuna and you have an easy pesto recipe that never compromises in taste. You can season to your heart’s desire and even add extra creaminess with parmesan cheese to transform the dish.

Tuna lumpiang shanghai made with Century Tuna Hot and Spicy

Instead of the usual pork giniling, you can also spice up your classic lumpiang shanghai recipe with Century Tuna Hot and Spicy. Mix in familiar ingredients like chopped carrots with sliced mushrooms and a cheese of choice and you have yourself a special holiday lumpia recipe that can be the star of your holiday feast. If you want more spice, you can even chop up some siling labuyo to add to your recipe for that extra kick that all Filipinos love.

Paella made with Century Tuna Chunks Spanish Style

Are you up to serving your family and guests some umami flavor? Why not try cooking seafood paella with Century Tuna? Century Tuna Chunks Spanish Style is the perfect ingredient to add depth and flavor to your meal as it blends perfectly with the flavor profiles of mixed veggies, seafood, and chorizo. Just garnish with toppings of your choice and you can have a healthy and hearty meal for family and friends.

Sandwich made with Century Tuna with Calamansi. Photo by Freepik.

If you’re looking into creating some light snacks or appetizers for the holidays, Century Tuna ambassador Richard Gomez has the perfect tuna sandwich recipe. Using Century Tuna with Calamansi, he prepares the tuna with mayonnaise, yogurt, white onions, and a squeeze of lemon. Add parmesan for that cheesy flavor and celery for the extra crunch and you get a refreshing sandwich to pair with your classic holiday dishes.

Brown Rice with Century Tuna Chunks in Vegetable Oil. Photo by Freepik.

If you want a break from festive dishes and keep it simple but healthy, you can always opt for Century Tuna ambassador Aga Muhlach’s favorite way of getting his protein fix. Simply add Century Tuna Chunks in Vegetable Oil to warm brown rice. You won’t need any extra fanfare, it’s a healthy palate cleanser that can help you reset and stay energized for any holiday activity.

This holiday season, Century Tuna is the perfect partner to elevate your Noche Buena and Media Noche with family and friends. Offering a variety of versatile, nutritious meal options, it allows you to enjoy festive celebrations without compromising your fitness goals.

May it be with Goma’s refreshing tuna sandwich recipe or Aga’s simple but healthy meal, with Century Tuna, you can start your #JourneytoSuperbod any time of the year. Even during the holiday season with elaborate feasts served for celebrations, there’s no best time to start your fitness journey, but now.

For more information and recipes, please visit https://centurytuna.ph/ or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.

The Philippines’ all-time top leading men and award-winning actors Aga Muhlach and Richard Gomez are taking on the challenge of beginning their fitness journey with Century Tuna, the Philippines’ leading tuna brand.

Leading Century Tuna’s #TheBestYouStartsNow campaign, Aga and Richard are redefining what it’s like to be Dadbods with their transformation to wellness with the help of Century Tuna and Superbods 2014 Grand Champion, Coach Mauro Lumba.

Century Tuna Brand Ambassadors Richard Gomez and Aga Muhlach proudly showcase their transformed, healthier physiques as they inspire others by sharing their ongoing journey to becoming the best versions of themselves.

Aga Muhlach, whose weight fluctuated during the pandemic, sees his work with Century Tuna as a motivation to take better of himself. Since joining the campaign with Century Tuna, he has lost 50 pounds and is committed to continuing to exercise and eat healthy to achieve his ideal weight by the end of the year.

Century Tuna Brand Ambassador Aga Muhlach talks about how Century Tuna has helped him in his fitness journey

When asked if he has any advice for his fellow Filipinos who also want to start their fitness journey, he stated that it’s about starting the journey as soon as possible, “Just start now and do it slowly. There will be no instant gratification and it's not gonna be easy because there's gonna be failures along the way. But if you fail today, sleep. Tomorrow's another day.”

Century Tuna Brand Ambassador Aga Muhlach proudly shares his weight loss journey

For Richard Gomez, becoming part of the #TheBestYouStartsNow means becoming a good role model to his fellow citizens. As a public figure, his work with Century Tuna is a good way to showcase how changing one’s lifestyle can make a drastic difference in one’s health and wellness.

Century Tuna Brand Ambassador Richard Gomez talks about the habits he has adapted to maintain his wellness

Since joining the campaign, he stated that through being consistent in his lifestyle change, his pants have become 4 inches looser, “Being healthy really involves a lot of diet, eating the right food, and doing the right exercises. It's not easy. But you just have to keep on pushing yourself. Just be consistent, be regular. Be constant.”

Century Tuna Brand Ambassador Richard Gomez flexes the result of his new lifestyle

Starting the next chapter in their lives, the Century Tuna ambassadors are now ready to show off their transformed healthy physiques and share their ongoing journey towards becoming the best version of themselves.

Century Pacific Food, Inc. Vice President and General Manager for Branded Tuna and Vita Coco Business, Mr. Carlo Endaya speaks about Century Tuna’s #TheBestYouStartsNow campaign

“Century Tuna has always stood for bringing out the healthiest version of people. We want everyone to feel good about their journey to wellness. Richard and Aga’s involvement in the campaign is a testament that fitness knows no age. No matter what stage you are in life, it’s never too late to make a change in your lifestyle,” said Century Pacific Food, Inc. Vice President and General Manager for Branded Tuna and Vita Coco Business, Mr. Carlo Endaya.

Century Tuna’s #TheBestYouStartsNow promotes fitness at every stage of life. It encourages everyone to prioritize their health, no matter what age. With Century Tuna, the best time to start one’s fitness journey is now.

For more information, please visit https://centurytuna.ph/ or follow Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.

After its successful run in 2023, Century Tuna, the country’s no.1 tuna brand, continues to lead the charge in marine conservation in the Philippines, further solidifying its commitment to fighting plastic pollution with the 2nd year of its “Saving Our Seas” campaign.

Representatives and volunteers from Century Pacific Food Inc. (CPFI), Century Tuna Superbods 2024 finalists, HOPE, and the Local Government of Mabini, Batangas, gathered for the “Saving Our Seas” International Coastal Cleanup Day activity on the coast of Anilao in Batangas.

This 2024, Century Tuna expanded its efforts by leading education drives on the Plastic Circular Economy and responsible plastic waste management, spearheaded initiatives to restore and protect vital coastal areas, and actively engaging with local communities across the country.

Mr. Carlo Endaya, Vice President and General Manager of the Branded Tuna Division, Century Pacific Food Inc., talked about the second year of the “Saving Our Seas” Initiative

“With the second year of the ‘Saving Our Seas’ campaign, Century Tuna is reiterating its commitment to taking proactive steps in protecting our marine environments,” said Mr. Carlo Endaya, Vice President and General Manager of Branded Tuna Division, Century Pacific Food Inc. (CPFI). “That’s why we’re doing this—aside from cleaning the ocean, we want to continue spreading the word and fostering the mindset that we must always work to prevent plastic pollution.”

Ms. Bea Ballesca-Martinez, Century Tuna Marketing Manager, helmed the Coastal Clean-up leg of Century Tuna “Saving Our Seas” in Mabini, Batangas.

In celebration of International Coastal Cleanup Day, Century Tuna initiated a school-based plastic recycling drive in several elementary schools in Mabini, Batangas. In partnership with HOPE’s Aling Tindera Waste-to-Cash program, elementary students were encouraged to collect plastic waste, exchange it for cash, and learn more about the Plastic Circular Economy - where all plastics collected and recycled are diverted away from nature to ensure that it won’t leak back into the open environment.

Ms. Ilusion Farias, HOPE Managing Director shared the importance of teaching students about the Plastic Circular Economy at the Century Tuna “Saving Our Seas” School Plastic Drive

“The idea is to help everyone realize that by picking up that piece of plastic, you can not only earn a little extra money for your family but also contribute to solving this global problem and help clean up the Philippines and the world,” said Ms. Ilusion Farias, HOPE Managing Director.

Century Tuna Superbods 2024 finalists led by Century Tuna Superbods 2024 Runner-up Patrick Patawaran, participated in the Century Tuna 'Saving Our Seas' International Coastal Cleanup Day in Mabini, Batangas.

Following the initiative and coinciding with the International Coastal Cleanup Day, representatives from Century Tuna, together with finalists from Century Tuna Superbods 2024 led by Runner-up Patrick Patawaran, CPFI employees, and volunteer divers participated in a coastal and reef cleanup activity in Mabini, Batangas. They were able to collect a total of 357 kilograms of plastic waste from both the shoreline and underwater.

Volunteer divers participated in the Century Tuna ‘Saving Our Seas’ reef cleanup activity in Mabini, Batangas.

The award-winning Century Tuna’s “Saving Our Seas” campaign is a continuation of its bigger mission to aid in marine conservation. Last year, the campaign was able to surpass its initial target of collecting 10 metric tons of plastic waste and avoiding it getting leaked into our seas.

CPFI employees and the Local Government of San Juan, La Union collaborated for the Century Tuna “Saving Our Seas” Earth Day Palit-Plastic Project in San Juan, La Union.

Early this year, “Saving Our Seas” made notable progress with key events such as the Earth Day Palit Plastic Project in La Union and the Superbods Cleanup Drive in Subic Bay, Zambales. These efforts highlight Century Tuna’s dedication to the bigger cause of fighting plastic pollution and educate people on the idea of a Plastic Circular Economy.

Century Tuna Superbods finalists and CPFI executives spearheaded the Century Tuna 'Saving Our Seas' coastal cleanup in Subic Bay, Zambales.

For more information, please visit https://centurytuna.ph/ or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.

 

More sizzling scene as summer just got hotter and fitter with the newest Century Tuna Ambassador Kathryn Bernardo and the Century Tuna Superbods Finalists officially launch the “Best You Ever” campaign.

Kathryn Bernardo, a top actress and fitness enthusiast, is the new face of Century Tuna Superbods 2024. The "Best You Ever" campaign encourages Filipinos to embrace their wellness journeys and become the best versions of themselves. With Kathryn leading the way, the campaign is set to inspire many to focus on personal growth and overall health.

“With Century Tuna, I’m embracing fitness and wellness like never before. I hope that the ‘Best You Ever’ campaign becomes an avenue for Filipinos to start or continue their journey to become the best version of themselves. We all start somewhere and with a lifestyle that is centered on our overall wellbeing, we empower ourselves and the people around us to strive for the best,” said Kathryn.

Century Tuna, the Philippines' leading tuna brand, finally unveiled the highly anticipated Top 18 male and female Finalists for Century Tuna Superbods 2024 Best You Ever who have inspiring stories to share as they strive for the healthiest and fittest versions of themselves with Century Tuna.

Launched in 2006, Century Tuna Superbods celebrates individuals who have embarked on remarkable journeys of physical transformation, personal growth, and a commitment to healthy living. Now in its 9th season, Century Tuna Superbods has become an iconic national fitness challenge and movement that motivates Filipinos to adopt a healthy and active lifestyle. 

Century Tuna Superbods 2024 Finalists

After a rigorous evaluation process including online and onsite auditions, the finalists were selected from hundreds of hopeful applicants, each with a unique and inspiring story to share. The finalists were announced at the recently held Century Tuna Superbods Final Callback Event at Ayala Malls Market! Market! in Taguig City. 

Century Tuna Superbods Top 18 Male Finalists

The Top 18 finalists for the male category are Nikko Nackaerts, Tony de Oteyza, Angel Mallari, Jerico Ejercito, Jether Palomo, Kris Guevarra, John Jenric Saldivar, Michael Ver Comaling, Jose Vicente Sobrevilla, Patrick Patawaran, John Paulo Dela Cruz, Carlo Adorador, Aaron Davis, Jeff Ong, Enzo Bonoan, Derick Hibaler, Naia Ching, and Joshua David Spider Webb. 

 

Century Tuna Superbods Top 16 Female FinalistsMeanwhile, the finalists for the female category are Monique de los Santos, Mariah Nicole Valdez, Justine Felizarta, Brooke Barredo, Lea Macapagal, Hazel Ortiz, Morena Carlos, Chrystel Mae Correos, Jasmin Ariola, Julia Sucgang-Bonoan, Nælah Alshorbaji, Clare Dacanay, Jessica Marasigan, Miaow Ayesa, Keylyn Trajano and Teodora Marie Reiss. 

Completing the Top 18 female Superbods are Imelda Schweighart and Inka Magnaye who were announced as the two online wildcard contenders who were automatically named as Finalists.

Century Tuna Superbods Judges Kirk Bondad, Miss International 2016 Kylie Versoza, CPFI EVP Greg Banzon, Cristelle Abello, and CPFI VP Carlo Endaya

The esteemed panel of judges evaluated the finalists' journeys including Century Pacific Food Inc. Executive Vice President and Chief Operating Officer Mr. Greg Banzon, Century Pacific Food Inc. Vice President and General Manager for Branded Tuna Division Mr. Carlo Endaya, Marketing Manager of Century Tuna and Vita Coco Ms. Bea Ballesca-Martinez, Multi-awarded Actress and Miss International 2016 Kylie Verzosa, and Century Tuna Superbods 2022 Grand Winners Kirk Bondad and Christelle Abello who shared their expertise and insights throughout the competition.

The finalists were evaluated through a walk-off to showcase their physiques, charisma, and stage presence and a question-and-answer portion to demonstrate their ability to share their fitness advocacies and wits. 

“This year, Century Tuna Superbods does what it does best - bringing out the best in individuals. The ‘Best You Ever’ campaign is truly a game-changer in how we define healthy living in today's times, as portrayed by every passionate heart that accepted this year's challenge. Congratulations to our Top 18 male and female finalists who have shown what becoming their best selves truly means and how different it can be for everyone's journey. We are excited to know more about your journey and watch you inspire others,” said Mr. Carlo Endaya. 

The Century Tuna Superbods Final Callback Event was hosted by Robi Domingo with special performances by Sheena Belarmino and Klarisse De Guzman.

Century Tuna Superbods embraced the "Best You Ever" campaign this year, promoting self-love and holistic self-improvement beyond physical transformation. The theme encouraged participants to become the best versions of themselves, led by its celebrity Superbod ambassador, Kathryn Bernardo. 

Be on the look out for the finals night of Century Tuna Superbods 2024 Best You Ever Campaign in July and witness the glorious moment of naming this year’s #CenturyTunaSuperbodsBestYouEver winners. For more information, please visit https://centurytuna.ph/ or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.