At the heart of every Filipino family gathering, one source of joy consistently brings everyone together— Jollibee's Chickenjoy. Celebrated for its crispylicious, juicylicious, and best-tasting fried chicken, now at its biggest, Chickenjoy transforms any meal into a joyful experience that families eagerly look forward to when bonding.

Standing the test of time, the Chickenjoyest experience has truly solidified its place as the ultimate symbol of Filipino family bonding, where each bite brings out the biggest smiles, the loudest laughter, and the warmest most heartfelt connections.

Even amidst life's challenges and the hustle of daily routines, sharing Chickenjoy with loved ones continues to rekindle that unique sense of joy among those you cherish most.

Moving into 2025, Jollibee seeks to spread even more joy across households, as Chickenjoy not only satisfies cravings with its unparalleled taste, but also elevates family moments to unforgettable experiences and memories.

“Every heartwarming memory created around the Chickenjoyest family-bonding reaffirms Jollibee as the family's choice, making each meal special with our superior taste, value, and the irreplaceable joy that only Chickenjoy can deliver,” said Luis V. Berba, Marketing Director for Masterbrand and Chicken. "We are deeply grateful and honored to be a major part of countless family gatherings in the Philippines, and even around the world, bringing joy and creating lasting memories with every serving. Every family’s joy is our own joy."

As Jollibee continues to serve more and more customers, Chickenjoy remains a classic staple, proving once again why Jollibee is the most beloved fried chicken brand in the Philippines.

Jollibee invites all families to come together and celebrate life and love by visiting their nearest Jollibee store.

Experience the best-tasting and biggest Chickenjoy now, as the Chickenjoyest is also available for delivery via the Jollibee Delivery App, JollibeeDelivery.com, #87000, GrabFood, and foodpanda, as well as in Drive-Thru and Take Out.

Christmas is truly a one-of-a-kind celebration in the Philippines. As the special day approaches, Filipinos pour their hearts into making the season more joyful and memorable for their loved ones. From festive reunions to thoughtful gifts, everything about Christmas in the Philippines is “all-out”.

And when it comes to gatherings, no Filipino celebration is complete without the best food that brings everyone together. At the center of countless Filipino tables is none other than Jollibee Chickenjoy—the perfect dish for an all-out Christmas celebration! Known for its crispylicious skin and juicylicious meat, Chickenjoy has been a part of Filipino families’ Christmas celebrations for generations, bringing not only the best in taste but also the best in joy.

Jollibee conveys this message in their new Christmas campaign with the tagline “Para Pasko-est, Chickenjoyest!” To make Christmas truly “Pasko-est”—the most joyful and memorable it can be—there’s no addition quite like Jollibee’s Chickenjoy.

The campaign showcases Jollibee’s latest TV commercial featuring Anne Curtis, who joins a lively celebration made even more joyful by Chickenjoy. With Chickenjoy adding a special touch to every gathering, the celebration comes alive with gift-giving, dancing, singing, and sharing lighthearted moments that truly capture the spirit of Christmas.



“Chickenjoy isn’t just the best in taste, it’s also the best in joy that can elevate every celebration. We want our customers to have an all-out, joy-filled holiday season, and they can always count on Chickenjoy to make their moments with loved ones even more special,” said Luis Berba, Jollibee Philippines Marketing Director for Masterbrand, Chickenjoy and Beverages.

So this Christmas season, head to your nearest Jollibee and go all-out with the one and only Chickenjoy, available via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on X, Instagram, and TikTok.

For the first time in Chickenjoy history, Jollibee brought together enthusiasts of its well-loved fried chicken at the day-long “I Am A Chickenjoyer Fan Meet” at Trinoma Activity Center last February 17.

This joy-filled event gathered families and friends adding up to over 1,500 individuals to celebrate their shared love for the iconic Chickenjoy.

(L-R): Dennis Reyes, Jollibee’s PR, Partnerships & Sustainability Head; Pamela Cruz, Jollibee’s Senior Marketing Manager; Gaby Reyes, Brand Manager; Tracey Vega, Jollibee's Assistant Brand Manager; Joshua Garcia; Martina Francisco, Jollibee's Assistant Brand Manager; Bea De Ocampo Jollibee’s Management Trainee; Aurea Elise Maog, Jollibee’s PR, Partnerships & Sustainability Officer; Mari Aldecoa, Jollibee’s Assistant Vice President for Masterbrand and Chicken

“We are so excited to finally bring so many Chickenjoyers together in one venue and host an exciting day for them,” said Pamie Cruz, Senior Marketing Manager of Jollibee Philippines. “This is our way of thanking them for their continued support for Chickenjoy, and for spreading this love to their families and friends from all over the country and even all over the world.”

 Guests create core memories with fun-filled games, prizes, and a whole lot of Chickenjoy

Guests engaged in a slew of activities detailed in their event passports. From conquering the Claw Machine to trying their luck at the Giant Gachapon and mastering the Ball Bucket Shoot Out, attendees collected points, won limited-edition Chickenjoy merchandise, and created lasting memories. To add, a professional studio setup awaited guests, capturing their moments through expertly taken photos and videos.

 Donny shares some of his family memories with his favorite Chickenjoy

Jollibee endorsers and self-proclaimed Chickenjoyers Joshua Garcia and Donny Pangilinan also added to the fun during the morning and afternoon programs, respectively. \

Donny Pangilinan is a certified Chickenjoyer!

When asked about his favorite memory with Chickenjoy, Donny recalled, “As a kid, I remember going home via expressway and ordering Jollibee via drive-thru because that’s really our favorite. In the car, my dad would ask us what we wanted and of course, we wanted Chickenjoy. We’d share it in the car before driving off again, feeling satisfied.”

 Joshua Garcia can’t have enough of the Crispylicious, Juicylicious Chickenjoy!

Joshua added his own vivid Chickenjoy moments: “With my family, it’s always a tradition to order Jollibee when it’s someone’s birthday. My nephew loves Chickenjoy, so I would bring him a bucket on his birthday and we’d share it with Jolly Spaghetti or rice. My favorite part is the chicken wing—I love the experience of removing the bone and dipping the wing in the gravy. Sarap!”

 On top of celebrating their love for Chickenjoy, fans bonded with the actor and Jollibee ambassador Joshua Garcia

This unique event showed how Chickenjoy has played a role in the lives of millions, from satisfying cravings to completing delightful bonding moments. Renowned for its crispy and flavorful skin, juicy and succulent meat, and signature gravy, Chickenjoy continues to make a lasting impact and be well-loved by the generations to come.

 The Jollibee team are all smiles as they lead the Chickenjoy toast

The Crispylicious, Juicylicious, best-tasting Jollibee Chickenjoy is available nationwide for PHP 82.00 (1-pc. Chickenjoy with rice and drink). Drop by your nearest Jollibee branch and treat yourself to its crispy, juicy goodness via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.