Turn Things Upside Down at McDonald’s With the 2013 Coca-Cola Glasses
Coca-Cola Glass 10/14/2013 05:38:00 AMThe world is turning upside down in this part of the Philippines as Coca-Cola Company and McDonald’s collaborates and offer to their patrons the 2013 Coca-Cola Glasses Collection. Customers can just add Php 25 to a purchase of their favourite McDonald’s meal with an ice cold Coca-Cola to get a glass. These will be available at any McDonald’s store nationwide through Dine-In, Take Out, Drive Thru or McDelivery (86-2-36 or mcdelivery.com.ph). This glasses are vailable for a limited time only so better grab them now!
The 2013 Coca-Cola Glasses come in six exciting colors – Pink, Green, Blue, Aqua, Charcoal and Purple. I pretty much like the Aqua-colored one. This year’s unique design is inspired by the crimped crown lid of the iconic Coca-Cola Contour Bottle embossed with the Coca-Cola logo. The glass design is highlighted when consumers turn the glass Upside Down.
Further adding to the excitement of this offer, McDonald’s and Coca-Cola are partnering, for the first time, in developing a mobile gaming app with 6 augmented reality (AR) games called ‘McDonald’s 2013 Coca-Cola Glass AR Adventures’. This app will provide Filipinos with fun, engaging, mobile gaming content. They can collect the 6 ‘virtual’ 2013 Coca-Cola Glasses by playing the 6 augmented reality games using specifically marked billboards and McDonald’s materials in their stores. The ‘McDonald’s 2013 Coca-Cola Glass AR Adventures’ mobile app will be available on both the Apple App Store and the Google Play Store.
Guillermo Aponte, Coca-Cola Philippines’ President and General Manager, said “We are excited to partner with McDonald’s on the iconic 2013 ‘Coca-Cola’ glass promotion. This promotion has been a fruitful partnership with McDonald’s for six years and we continue this tradition of finding creative ways to excite Filipino consumers. The 2013 Coca-Cola glass is truly unique, inspired by the crimped crown lid of the Coca-Cola Contour bottle. We know everyone will have fun turning things upside down, collecting the six different Coca-Cola glass colors. Filipinos will surely enjoy this while having their favorite McDonald’s burgers and fries with a refreshing ice cold Coca-Cola”.
McDonald’s Philippines President and Chief Executive Officer, Kenneth Yang, expresses his delight as the partnership between McDonald’s and Coca-Cola continues to flourish with this season Glass Collection. “We are pleased to have another exciting glass design for our customers this year. For several years now, the Coca-Cola Glass Collection has been something they’ve been looking forward to at McDonald’s. And this year is made more exciting since we also collaborated with Coca-Cola, for the first time, for a mobile game that Filipinos will surely enjoy,” Yang shares.
Thanks to McDonald's and Coca-Cola that I got mine as well. Perhaps we well be enjoying this upside down glass on Christmas Eve or on New Year's Eve.