Another great year! Not only for me but for Max's Restaurant as well because this year they have presented their new Ambassador.  A new face for all Max's Restaurant diners.  According to Max's officials, when they did a research on who's the most popular celebrity as of this generation, guess who's on top of the result?  Well, it's none other than Coco Martin.

"Coco captured our attention because of his life story.  In a lot of ways, he shares values that are inherent to Max's - passion for what you do and love for the Filipino Family. This is how Max's story unravels everyday," shared by Edgar Allan Caper, Marketing Director for Max's Restaurant.


During the media launch, Coco Martin constantly saying that "At home ako dito sa Max's Restaurant". Why? Well, there's a good reason for that and based on Coco's story he was once a Max's Restaurant's server (waiter) way back when he was in College and that was at Max's Fairview.  His experienced at Max's was very memorable for him and that's where everything started.  He was discovered by a talent Scout of the leading television network in the country while he was serving the all time Filipino favorite Max's Chicken.  It was a great opportunity for Coco.  From then on, he auditioned and explored the world of acting as a profession, although he finished first his studies before taking it full time.


On the other side of the story Max's latest TV Commercial which features its newest brand ambassador was filmed by no other than the award winning director Brilliante Mendoza.  "We prepared for this project by really understanding the message of Max's.  We want to translate this through a stimulating story that communicates the parallelism of Max's heartwarming story with Coco's own struggles and successes.  This is my first time to collaborate with Max's and Coco for a TV campaign and I feel honored to be part of this project," said Mendoza during an interview.

Well, it seems that it's not only Coco Martin who once been part of the Max's family but also Director Brilliante Mendoza.  Take note he was a Production Manager.  Now take a look at them and they are now back with Max's Restaurant as an Brand Ambassador for Coco Martin and as the Director of the latest TV Commercial of Max's.

Max's TV Commercial opens with Coco, casually talking about his life journey while delectable images of his favorite Max's meals are dramatically invade the senses.  Viewers also get a cinematic feel as Coco reveals the challenges that he had to overcome as an actor and the path that he chose in order to achieve success. This message was explicitly conveyed in the commercial and validates why Coco Martin was chosen to be part of the roster of Max's growing family of brand ambassadors.


"Hard work reaps its benefits. This is the parallelism between Coco Martin and Max's. We believe that just as Max's sarap to the bones fried chicken is the perfect pair to any occasion  Coco Martin is also the perfect match for Max's", Caper said.

Watch for the TV Commercial of Coco Martin and see how he conveyed Max's through his life.

 
Cherry Mobile is one of the rising mobile phone company in the country.   They have revolutionized the local telecommunication scene through its top-of-the-line and ground-breaking products with the true Dual SIM capabilities.  In 2009, this mobile phone brand started with only four units but now it is considered as a game changer in the industry as they carries more than a hundred handsets, making them the leading Dual SIM brand in the country.

Cherry Mobile has revolutionized Philippine mobile technology as it brings first-in-the-market innovations such as Superion, the first Android Tablet in the country; Orbit, the first 3G Dual-SIM Android smartphone; and Q70 Quad, the first quadruple SIM handset.

In addition to these ground-breaking technologies, Cherry Mobile takes seasoned strides to sustain its persistent growth in this business.  The company embarks on expanding into several key markets and establishing solid partnerships with local and international industry leaders. 


To further strengthen its position in the local mobile communications industry as the leading value-for-money and feature-packed brand of phone.  Cherry Mobile welcomes Sarah Geronimo as its newest brand ambassador.

"It was an easy decision to choose Sarah as our new Brand ambassador, in addition to our roster of endorsers.   Sarah has a natural charisma that easily draws the public.  Her personality and her ability to sing, dance and act complements Cherry Mobile's promise in bringing various multimedia phones to the public," said Michele Ngu, VP for Operations of Cosmic Technologies, Inc.

Sarah is undeniably the definition of pure talent.  Since her win in Star for a Night, numerous projects made her one of the distinguished talents in her generation.  her sold-out major-solo concerts, platinum-awarded albums, box-office movies and a regular Sunday show are among her achievements.  Having been the youngest artist to receive the "Entertainer of the Year" award, Sarah is certainly the ultimate choice as the face of Cherry Mobile's multimedia phones.

"It is with great pleasure to be part of Cherry Mobile.  Aside from bringing affordable phones, Cherry Mobile continues to innovate and bring products that cater to different lifestyles," Sarah said. 

"Sarah characterizes multimedia.  When one asks for that one star that steals the glam light and puts up the show, shoe is that one answer," said Agnes Canopio, Brand Alliance Manager.

Sarah now joins the ranks of other Cherry Mobile endorsers, actors Robin Padilla, John Lloyd Cruz, Anne Curtis and Kim Chiu.  With this dream team of brand ambassadors.  Cherry Mobile continues to captivate the local mobile communications industry and deliver products that fit everyone's lifestyle.

To get the latest updates on Cherry Mobile products, services and promotions, visit www.cherrymobile.com.ph.

 
It is always said that two heads are better than one and perhaps that's what ASCOF has think of by having two Winnie's as their newest brand ambassadress, namely Winnie Monsod and Winnie Cordero. Both experts on their field and both mothers that knows best.

Congresswoman Lucy Torres-Gomez hosted the event

As ASCOF gears towards natural healing, they wanted someone that would speak clear about family healthcare and what they think of having an all natural meds.

Gladly I was invited and was able to attend this kind of event because I insights from other Moms as well. Learning doesn't just stops at school, Moms are always in the process of learning and that's for our kids.

Me together with Congresswoman Lucy Torres-Gomez

Read more of ASCOF Press Release

It is natural for mothers to want only the best for their families. That is why many moms today are constantly looking for safe and natural ways to care for their loved ones. With easier access to information, more Filipino mothers are rediscovering plant-based remedies based on traditional medicine practices as safer alternatives to chemical preparations. Mothers are now aware that these healthcare products don’t have harmful side effects. This is why it’s no surprise that ASCOF Lagundi is the number one herbal cough and asthma remedy brand and the most successful phytomedicine (or plant-based drug) in the market today. Manufactured by PascualLab, ASCOF is made from 100% natural and all-organic lagundi leaves, grown and nurtured in the company’s own award-winning and certified organic LAC farm.   As the first plant-based medicine registered under the Food and Drug Administration (FDA), it was developed through years of scientific research and validated by clinical trials. Through the years, ASCOF continues to follow the stringent standards of the World Health Organization and the Philippine FDA.


 Today, ASCOF welcomes the newest members of its family, Winnie Monsod and Winnie Cordero, as its brand ambassadors for the campaign towards choosing natural, quality healthcare products. There couldn’t have been two outstanding women – who are among the most trusted media personalities in the country today more fitting to represent what the ASCOF brand is all about. As experts in their respective fields, they are both women of integrity who exhibit passion and dedication to their craft. But behind the scenes, they are also typical Filipino moms who always put their families first. Being firm believers in the healing power of nature, both Winnie Monsod and Winnie Cordero choose to give their families the number one herbal cough and asthma remedy in the market.

Mia Pascual-Cenzon, PascualLab’s Director for Corporate Communications, says that the company is honored to have these two exemplary mothers as ASCOF spokespersons. “Because they are natural moms themselves, they represent the ideals of the brand. They can effectively help relay the message to other women that nurturing their families and providing the best in healthcare can be done naturally, such as choosing an herbal medicine brand that has no harmful side effects, keeping them safe from possible health risks.”

University of the Philippines Economics professor, columnist and noted economist Winnie Monsod, who hosts the hard-hitting news show Bawal ang Pasaway, and has a widely-followed commentary segment on GMA network’s Unang Hirit, has always exemplified truth and fairness to her viewers and students alike. Her integrity is untarnished, her opinions valued by many, and she is respected by people from all walks of life.

TV and radio personality Winnie Cordero is one of the hosts of the morning show Umagang Kay Ganda, where she has become a household name due to her knack for being able to relate current issues to the reality of what is happening in the streets. Her natural candor and charm has endeared her to her viewers and listeners, who appreciate her for her down-to-earth personality and her practical, sensible tips and advices.

These two ‘natural’ mothers join a fellow nurturing mom, Congressional Representative Lucy Torres-Gomez, as ASCOF spokespersons and advocates of safe, natural medicine. Together, they embody the ideals of ASCOF – a product of the highest quality that Filipino families can trust.