What makes your mom #1?

It is said that the greatest validation that moms will ever receive will always come from their loved ones, especially from their kids. Whether it involves the grandest gestures of love or the simplest ones, as long as it’s from the people who matter most to them, it will always be special.

In celebration of Mother’s Day this year, NIDO FORTIFIED collaborates with dads and kids to be part of a movement orchestrating a unique and very personal surprise to recognize the #1 Moms in their lives through the NIDO FORTIFIED “Wear Your Love” campaign.

“At NIDO FORTIFIED, we feel that the best way to make moms feel special is not necessarily going big and full-scale but in the sincerest way. Nothing can make a mom happier than the reassurance from her family that she is loved, and that her role in the family is irreplaceable,” shared Denise Chua, Nestle Philippines Consumer Marketing Manager. “In line with NIDO FORTIFIED’s commitment to honor our moms as #1, we aim to make this year’s tribute to moms even more heartfelt by teaming up with Filipino families through the “Wear Your Love” campaign for mom.”

NIDO FORTIFIED “Wear Your Love” is a Mother’s Day initiative where kids are invited to publicly show their appreciation for their moms by declaring their heart-warming messages through customized shirts. Through the help of dad and other family members, kids are encouraged to answer the question “What makes your mom #1?” and craft their messages for mom at www.nido-fortified.ph.

The first 2,000 statements submitted to the campaign website will be transformed into one-of-a-kind shirts produced by local clothing brand Bench Lifestyle. Capping off this creative tribute to moms, each personalized statement shirt in NIDO FORTIFIED-inspired cans will be delivered to moms as surprise packages on Mother’s Day.

Kids can submit their messages for mom beginning April 8 up to April 27 or until supplies last. Join the conversations online by using the official hash tag #1mom. For more information on the NIDO FORTIFIED “Wear Your Love” Mother’s Day campaign or to submit your messages for mom, please visit www.nido-fortified.ph.

Here are the three (3) simple steps for you, your kids, and other family members to submit messages for moms at www.nido-fortified.ph.

Step 1: Confirm age. To start creating a shirt, click “Create a Shirt” or simply scroll down the website. You must confirm your age first before proceeding. If the user is younger or older than the age groups specified, he or she would need the help of an adult to join.




Step 2: Create a shirt. You have two options in crafting your message to mom: Submit a personalized 90-character message or select a pre-filled message from the drop-down menu. You also have to type in the name of the kid/s whom the message came from.



Step 3: Register. To proceed, you must provide basic details for the free delivery of the shirt and determine the size of the shirt of their mom. A confirmation message will appear once all fields and items are filled-out.






Upon completion of the basic steps, users will be led to the shirt gallery where the different statements shirts submitted by kids will be displayed.  

So, kids let your mommies be surprised on Mother's Day.

Milk is very important for the development of the body of our kids. As a mom, I see to it that my kids will have their milk every day.  My youngest of course always drinks milk all the time because of his age and my eldest son as well and his already 5 years old.

My eldest son always asks for milk, he drinks milk whenever he wants it or by request.  My son drinks milk 3 glasses everyday, at morning, afternoon and before bed time that is his routine but sometimes it goes more than 3 glasses in a day.


When my son, Maki, was 4 years old he did experienced milk taste fatigue. From four glasses of milk to one glass of milk in a day and usually at night time only.  But me as a mommy, I did encouraged him to continue drinking milk because that's the best way to take care of our kids and that's for their nutrition.


One of Nido's event which was held at SM MOA was a great experience for my son Maki, together with his cousin Rafael, they both enjoyed the event and even the tour at the Science Discovery.  They did learn some few things in the Science Discovery.  Maki's confidence was surely been boosted that day.

Oh did I tell that we won also in a game played in the event.  It was really a fun game, good thing that I like to do mystery and puzzle games.  Hahaha!  The event's highlight was the unveiling of the newest product of Nido, the Nido Fortified with some new flavors that kids will surely enjoy.  I can attest to that because once we got home my son ask for the milk, the Nido Forti-Choco. 


With the help of my son Maki and some other kids, they unveiled the Nido Forti-choco and Nido Forti-melon. Here is the video.



The Nido Fortified unveiling was hosted by self-confessed milk lover Suzi Entrata-Abrera. 


Nido Forti-Choco and Nido Forti-Melon are now available in all leading supermarkets nationwide.  So Moms better grab a pack now and let your kids enjoy that flavorful milk.



-->