DISKARTECH AS A NATIONAL FINANCIAL INCLUSION ACCELERATOR PROGRAM. The Liga ng mga Barangay, led by its National President Eden Pineda, recently presented its National Executive Board Resolution to RCBC Chairperson Helen Yuchengco Dee. Also in photo are (from left) RCBC Executive Vice President and Chief Innovation and Inclusion Officer Lito Villanueva and RCBC President and CEO Eugene S. Acevedo, Chairman James Marty Lim, and Executive Director Jel R. Jiongco. The strategic collaboration will focus on accelerating financial literacy, promoting inclusive digital economy, and empowering local communities. This supports the government digitalization efforts aligned with President Duterte’s 10-point economic agenda on investing on human capital development, and promoting technology and innovation for self-sustaining and inclusive development towards poverty alleviation. This will cover all 42,000 barangays nationwide.

Rizal Commercial Banking Corporation (RCBC) has taken the first steps to bringing its digital financial inclusion initiative to grassroots communities as it gets the support and commitment of Liga ng mga Barangay sa Pilipinas (LNB).

The LNB led by National President Eden Pineda, presented its national executive board resolution stating that the organization is adopting DiskarTech: Kasosyo sa Asenso as a growth enabler and capacity-building measure for microenterprises in every barangay and its constituents. DiskarTech is a financial inclusion accelerator platform by RCBC that aims to stimulate economic activity to help uplift the unbanked and underserved Filipinos.

The strategic collaboration will focus on accelerating financial literacy, promoting inclusive digital economy, and empowering local communities. This supports the government digitalization efforts aligned with President Duterte’s 10-point economic agenda on investing on human capital development, and promoting technology and innovation for self-sustaining and inclusive development towards poverty alleviation.

LNB is the official organization of over 42,000 barangays throughout the country. It is committed to providing avenues and assistance to promote welfare and ensure success of the national government’s National Strategy for Financial Inclusion and National Retail Payments System.

“This financial inclusion accelerator will be pervasive throughout the country as it would address the huge gaps in financial services while reducing the number of unbanked and underserved communities,” said RCBC Executive Vice President and Chief Innovation and Inclusion Officer Lito Villanueva.

By adopting DiskarTech, LNB will be taking an active role in leading workshops and programs on financial education and literacy with the assistance of the DiskarTech National Coordinating Team. They will also be engaging its member municipalities to appoint their own DiskarTech Community Leader (DCL) who will facilitate participation of residents and entrepreneurs in the program.

“DiskarTech will pave the way for the real transformation of our communities nationwide as it would provide opportunities to our constituents, giving them the chance to be part of the formal financial system through technology,” said Liga ng mga Barangay National President Eden Pineda.

In an effort to encourage economic activity, partner sari-sari stores or microenterprises will also be identified as Barangay Digital Community Centers (BDCCs) to serve as the go-to hub of every resident for their financial needs - whether it’s paying bills, depositing savings to their accounts, buying micro insurance or sending money to their loved ones.

With this, RCBC hopes to turbocharge the growth of digital financial transactions in the country from the current one percent to a minimum of twenty percent by next year. Through DiskarTech, this initiaitve hopes to bring to realization the vision of Bangko Sentral ng Pilipinas of creating a cash-lite and digital economy for greater efficiency, security, interoperability, and affordability.

Joining LNB and 20 other existing partners, a number of private organizations have also signed up recently to join the DiskarTech financial inclusion ecosystem to benefit their respective constituents. These partners include Ka-Entrep Micro and Small Entrepreneurs Organization of the Philippines, Bangko Pangasinan, and Rizal Microbank, among others.

Rural bank Bangko Pangasinan and thrift bank Rizal Microbank also share how DiskarTech would empower the agriculture sector with access to basic financial needs and microfinance loans. “DiskarTech is an open platform and the way it works is that banks like us can communicate with other banks. Similar to an open banking system, there will be no barriers and it will become interoperable to make it easier to reach and assist the underserved market,” said Gregory De Guzman, Bangko Pangasinan president and COO. Joseph Lumain, Strategic Partnerships and Special Initiatives head at Rizal Microbank, agrees that DiskarTech will be an effective way to reach numerous individuals at the same time. “Basically, what DiskarTech is offering are the basic services of a bank through digital means. And in an era where almost everyone is tech-savvy, DiskarTech can be the perfect solution to present financial services in an understandable way, and eventually helping answer the issue of financial inclusion.”

In photo: L-R:  Francis Vincent R. Berdan (RSB Retail Banking Group Head), Arcelie Watiwat and Arlyn Watiwat (Trip to HongKong Winners), Mela Cojuangco (Representative of Trip to Europe Winners), Maria Lourdes Rivera (Trip to Singapore Winner), Rommel S. Latinazo (RSB President and CEO), Jerry Arconado (Representative of Trip to Europe Winners), Maria Vilma U. Garganera (Representative of Trip to Malaysia winners) and Guilberto K. Benedicto (RSB Product Sales and Support Division Head).

Lucky winners of RCBC Savings Bank’s (RSB) Save Up and Fly promo will soon fly to their dream travel destinations this 2018. By simply saving up, winners get to enjoy an all-expense paid trip for two to Europe, Hongkong, Malaysia and Singapore. Aside from travel packages, pre-loaded RSB MyWallet Visa Prepaid cards were also given out.

Fifteen depositors were drawn from the raffle last April 23, 2018. RCBC Savings Bank President and CEO, Rommel Latinazo awarded the winners, together with the head of Retail Banking Group, Mr. Francis Vincent Berdan, and head of Product Sales and Support Division, Mr. Guilberto Benedicto during the awarding ceremony last June 7.

The Save Up and Fly Promo was launched in 2017. An RSB Depositor earns a raffle entry for at least P5,000-worth of new or additional deposit, depending on the RSB savings and checking account that was opened. Aside from getting a raffle entry, clients can instantly win a brand new Samsung Phone by opening a new Dragon Savings and Dragon All-in-One Checking account and maintain at least Php 250,000 deposit for 10 months.

The winners of the trip for two to Europe are Maria B. Elefante and Tomas Elefante. HongKong Trip for two winners are Arjay Watiwat and Antonio Watiwat. Andrea Michaela Lanuza and Gerardo Domenico Antonio Lanuza won the trip for two to Malaysia. Maria Lourdes Rivera, Maria Paula Carolyn Rivera and Marie Franze Stefanie Rivera won the trip for two to Singapore. MyWallet Cash cards loaded with P3,000 winners are: Stephen Edgar Durnien and Jelita Durnien; Lilia Tiu, Alicia Velacion and Oliver Velacion, Ranilo Jose Sioson; April Frances Lapuz, Alejandro Udiong and Angelita Udiong, Rosemarie Lirazan; Rosalina Ngo and Anson Ngo; Cesar Pangilinan; Cyric Tan and Maria Cecilia Tan.

RCBC Savings Bank (RSB) is the consumer banking arm of Rizal Commercial Banking Corporation (RCBC) and a member of the Yuchengco Group of Companies (YGC). It is one of the top thrift banks in the country, with over 150 business and lending centers nationwide. Retail financial services include deposit and investment products, as well as auto and housing loans. For more information on RCBC Savings Bank, visit www.rcbcsavingsbank.com.

Have you been dreaming of swimming in the world-famous beaches of Rio de Janeiro? How about a gastronomic exploration of Italy? How about reliving the iconic scenes in the Korean-drama “Goblin”, in the charming French-Canadian city of Quebec?

If you’ve been wanting to pack your bag, and embark on a global travel exploration, you might want to join the RCBC Savecation Raffle Promo, an exciting campaign that will bring lucky depositors to destinations in 21 exciting countries in 6 continents.

Joining is easy. New and existing RCBC Checking and Savings accountholders can win a much-coveted destination getaway courtesy of the bank. Clients need only deposit “fresh funds” and maintain an average daily balance (“ADB”) of at least Php10,000 for Personal Savings or Checking Accounts and Php50,000 for Corporate Accounts during the Promo Period. For increased chances of winning, the bank is giving away a total of 25 trips to different vacation dream spots across the globe!

These destinations include Sapporo, Japan; Dubai; Cape Town, South Africa; Italy; Morocco; San Francisco, USA; Greece; New Zealand; Belgium; London; Spain; Quebec, Canada; Alaska; Maldives; Brazil; Osaka, Japan; South Korea; Cambodia; Bali, Indonesia; Taiwan; and Malaysia.

RCBC’s SAVEcation Raffle Promo will last from September 20, 2017 to March 20, 2018. Winning accountholders will get a trip for 2, including round-trip airfare, accommodations and tour packages to any of the destinations offered by the bank.

For more information on RCBC SAVEcation raffle promo, visit www.rcbc.com/savecation.

 
RCBC recently launched its SAVEcation Raffle Promo, an exciting campaign that will bring lucky depositors to destinations in any of its identified 21 countries in 6 continents.
The event, held at the 47th Floor Executive Lounge of the RCBC Plaza, was a celebration of international proportions. From the venue to the menu, guests wre given the opportunity to experience cultures and cuisines form around the world as a way to imbibe the very heart of the bank's biggest travel promo to date: the SAVEcation Raffle Promo!










Of the 21 different countries offered in the promo, nine were highlighted to be the gastronomic experience for the day. Form the Gods and Goddesses of Greece, to the Geishas of Japan; from Brazil's Carnival to the Safari Plains of Africa, guests were greeted with tables brimmed with life and culture.

New and existing RCBC Checking and Savings and accountholders can win a much-coveted destination getaway courtesy of the bank. Clients need only deposit "fresh funds" and maintain and average balace ("ADB") of at least PhP10,000 for Personal Savings or Checking Accounts and Php50,000 for Corporate Accounts during the Promo peried. For increased chances of winning, the bank is giving away a total of 25 trips to different vacation dream spots across the globe!
The promo launch was culminated with an international feast composed of dishes from the different countries represented at the venue. Cuisines from South Africa, Morocco, Italy, Brazil, England, Japan, Spain, Gresce and even the Philippines were served to tantalize the taste buds of the bank's guests.

RCBC's SAVEcation Raffle Promo will last form September 20, 2017 to March 20, 2018. Winning accountholders will get a trip for 2, including round-trip airfare, accommodations and tour packages to any of the destinations offered by the bank.

For more information on RCBC SAVEcation raffle promo, visit www.rcbc.com/savecation

Rizal Commercial Bank Corporation (RCBC), one of the leading universal banks in the Philippines, today unveils its new corporate logo and tagline "We Believe In You", which signals the start of a new era of providing excellent and trusted banking services for Filipinos.

RCBC is not new to me, it was the corporate bank of my first job. Of course payroll account was there and I manage to have my personal account as well. What's interesting is that I didn't encountered any problem with them during that time.

July 14 when they unveiled their latest logo together with its tagline. Given that they have done it before I'm sure they will assure their clients that they will serve much better and most especially to the millennials now.

"This milestone signals the arrival of a more committed, refreshed and re-energized RCB, that is ready to meet the demands of the ever changing Philippine banking industry," said RCBC President and CEO Gil A. Buenaventura.
"We believe in you" is not just a tagline for RCBC, but a battle cry to show our unwavering support and trust tot he indomitable Filipino spirit. At the same time, this new corporate thrust is meant to encourage FIlipinos not only to drea, but to pursue their passions and dreams, and turn them into reality - whether it's traveling to your dream destination, venturing into a new business, or purchasing a new home or car," Buenaventura stressed.

The simpler, younger and more minimalist logo embodies RCBC's new mission of being more accessible to younger Filipino depositors, who are looking for better ways to save and grow their money, the RCBC president added.

Ces Natividad, RCBC Chief Marketing Officer, reveals that the new logo and corporate tagline are the bank's response to the changing market.

"We wanted to know what products and services today's depositors actually need, and we strived to understand what makes them believe and trust a particular bank. We realized that today's depositors need an approachable bank that responds to their needs, and believes in the value of their dreams and aspirations," Natividad shared.

"RCBC wants Filipinos to know that the bank believes that ther is no limit in the things they can achieve if they decide to start building their future early, especially with a strong banking partner, ready to adive them every step of the way. We are providing more emphasis to younger depositors, who need more guidance in managing their money," Natividad added.

Estimates from the Philippine Statistics Authority showed that 1/3 of the Philippine Statistics Authority showed that 1/3 of the Philippine population are millennials. A 2015 Labor Force Survey, also by the PSA, showed that 47.1 percent of the 42 million labor force belongs to the 15-34 age group. This means that more and younger Filipinos need bank services to manage their finances.
Natividad cited a wide array of RCBC products that allow customers to save and conveniently manage their finances. These include RCBC's Debit Cards, which depositors can get when they open an RCBC savings or checking account. She also emphasized RCBC's product portfolio which customers can manage online such as the Unit Investment Trust Funds and iSAve, and automatic deduction from existing RCBC accounts, done every payroll, which helps depositors to set aside money for future use.

Natividad also cited the unli 0% option of RCBC Bankard, which gives cardholders the flexibility to manage their expenses.

The bank's brand refresh comes as RCBC enters its 57th year of excellent business in the Philippines. The bank reached a consolidated net income of P1 billion in the first quarter of 2017. It also showed more strength as assets increased to P526 billion as of March 2017. RCBC's total number of branches also increased to 489 while ATM terminals increased to more than 1,500 nationwide  as of the first quarter of 2017.
"We are confident that the new brand logo and new corporate tagline, and the re-energized service of the bank, will resonate with more Filipinos, We believe that they can accomplish great things if they put their hearts and mind into it, and RCBC will always be their partner to help them succeed," Natividad added.


This mom, who is also a millennial, was able to have experience the perks and promos during the launch of RCBC Logo and Tagline. Media people have a chance to open an account to RCBC and those who have an account enjoy the on the spot promo during the event.