Leading property developer SM Development Corporation (SMDC) is launching its newest advertising campaign, which has a superstar endorser, Korean actor Lee Min Ho.

“I’m honored to be part of the SMDC family. It’s very important for a person to have a space to call home,” Lee Min Ho shared. He added that being able to influence home buyers in owning their home is something he is grateful for.

Lee Min Ho is the lead actor of the Korean drama series “Boys Over Flowers,” “City Hunter,” “The Heirs,” “The Legend of the Blue Sea,” “The King: Eternal Monarch,” and “Pachinko,” which established him as a household name worldwide, including the Philippines.

Lee Min Ho has been voted as most favorite actor by the 2022 Overseas Hallyu Report, an international survey conducted in 18 countries by the Republic of Korea's Ministry of Culture, Sports and Tourism and the Korean Foundation for International Culture Exchange (KOFICE). Lee Min Ho, who has topped the list for five consecutive years since 2018, proved that he is an unwavering representative in Korea. Since 2009, he has received numerous awards for excellence in acting, and is considered as one of the most influential global style icons who has the largest number of followers on social media among Korean actors.

SMDC Vice President for Marketing Aye Luna said, “We are certainly excited to be working with Mr. Lee Min Ho for this campaign. Not only does he embody true luxury and sophistication, he is also a “Good Guy” in every sense of the word. He cares about his family and fans, and positively contributes to society through his donation platform. This makes him the perfect brand ambassador of SMDC.”

As a testament to its commitment to building world-class, master-planned sustainable communities, SMDC was recently named Best Developer in Southeast Asia by Dot Property Southeast Asia Awards 2022, and received excellence awards for several of its residential condominium developments.

To know more about the campaign, follow SMDC on its official Facebook, Instagram, YouTube, Twitter, and TikTok accounts, or visit the SMDC website.

What makes the New Year so special, more than anything, is hope. It’s the promise of a new beginning; a signifier that we are given another chance; that we can still better ourselves and our families.

When it comes to resolutions, many tend to go overboard and list things that are difficult to sustain. No need to fret. It is never too late to redo yours, and to come up with simpler yet fundamental intentions.

Quality time as a love language

It’s no secret that technology is a parent’s best friend, especially when it comes to keeping the kids preoccupied while you’re trying to be productive. While there is nothing wrong with it, it’s still of utmost importance to unplug your devices every now and then and really connect with them on a regular basis.

You can’t underestimate the importance of devoting undivided attention to your children. Sharing meals, watching movies, or even having game nights are non-grandiose yet very meaningful ways to show you love them.

You can also include them in your exercise routine. Perhaps take them for an afternoon jog, or teach them how to swim close by. These and more doubles as bonding time for the family — allowing you to stay fit and active, while creating the most priceless of memories.

Family, friends, and fresh air

Being cooped up indoors all the time can not only take a toll on your kids’ development, but on your own mental and emotional health as well. So whenever possible and when you think it’s safe, it won’t hurt to take your kids to see other people and to experience other sceneries.

Mask up, and you can take your kids for morning or afternoon walks at the park, or tell them all about your glory days, al fresco style, in the gardens of your community. Give them some childhood memories they can fondly look back to when they grow up.

Instilling responsibility with household chores

It’s never too early to teach kids the importance of being responsible, and one way to do that is to allow them to take part in household chores. Not only does it improve their motor-eye coordination skills, but it also lays out a foundation for them in terms of managing a home and managing themselves in general.

You can start by selecting a specific room for them to clean and maintain. It can be their bedroom or designated play area.

Family-centric living spaces

SM Development Corporation (SMDC) understands parenting is definitely no easy feat, but residing in a community designed specifically for raising families can, without a doubt, be of great help to you.

It’s Spring Residences in Bicutan, Parañaque City that has suites uniquely created for all of your family’s needs. The community features several mid-rise towers, and boasts of two efficiently laid-out bedroom units, as well as spacious living areas which you can design and modify however you please.

It also comes with luxurious amenities that you and your children can enjoy. Take vigorous laps in the adult size pool after a long day of work, while the kids frolic in the kiddie pool. Fun and safety is guaranteed, with a play area they can run around and make friends in. The community also has 24-hour security to assure you have safe spaces to share with your family.

Strategically situated beside SM City Bicutan, Spring Residences also provides quick-and-easy access to restaurants, shopping, and more. With its close proximity to the Skyway and the future Metro Manila Subway station in Paranaque, you are granted the convenience of being close to the airport and major business districts.

Moving into Spring Residences will surely make a fulfilling year for you, with all your family’s new year’s resolutions ticked off line-by-line. SMDC offers friendly payment terms on top of its affordable ready-for-occupancy (RFO) units you and your family can immediately start a life in.

Regardless of what your family goals are this 2022, remember that the most important step is to start. Give rise to a new beginning at Spring Residences.

For more information about SMDC’s Spring Residences, visit www.smdc.com/properties/spring-residences/

This mommy got a chance to see what are in store for residents and visitors at the heart of the Mall of Asia Complex, The Strip at Sea Residences as it open its doors to the public. This third strip mall by SM Development Corporation follows The Strip at Mezza in Quezon City and The Strip at Wind Residences in Tagaytay. This new retail mix adds to the 5- star condo living of the residents as the shops offer a variety of services, food and specialty concepts.
We were given a chance to visit the establishments at the strip. A place where residents can enjoy the food, services, and pampering sessions. Some of the establishments that we visited were the Get Polished and Infinitea. There are other more establishments were residents or visitors can go to. No need to go far away to get what you need.
Beginning July 25, 2014, residents and nearby offices will no longer have to go too far away to run errands or get pampered as establishments like Get Polished, Laundrybest, Aquabest, LBC, The Concierge and a 24-hr spa, Nuat Thai Foot and Body Massage, are now open to serve them. For quick refreshments and snacks, Infinitea which specializes in healthy tea beverages will also be available. Finally, a neighborhood bakeshop by the San Miguel Corp. called Kambal Pandesal will serve pastries and freshly made bread as early as 7:00 am.
More excitement awaits the customers as Filscoffee Culture Café, Three Sisters Restaurant, Ministop and Dentacare will soon open at The Strip at Sea Residences.