L-R: Johnkarl Manimbo – APC Sustainability Specialist, Japhet Bulingit - Corporate Sustainability Associate (BEST), Jonalyn Peñas - Business Development Officer (BEST), Andrea Villaroman - Head of QC CCESD, Ernie Carlos – APC Chief Sustainability Officer, Engr. Ceidge Razon - Corporate Sustainability Manager (BEST), Claire Vinarao - Chief, Adaptation Division (CCESD), Maribel Marquez - Acting Chief, Resource Efficiency Section (CCESD) and Kirstoff Buyoc – APC Sustainability Executive.

Ajinomoto Philippines Corporation (APC), together with Basic Environmental Systems and Technologies (BEST) and the Quezon City Climate Change and Environmental Sustainability Department (QC CCESD), is proud to celebrate the six-month progress of the SariCycle® Program. This groundbreaking initiative has garnered over 600 active participants and has successfully collected more than 4,000 kilograms of single-use plastics (SUPs) since its launch in January 2024.

SariCycle® is a joint effort in the field of waste management and sustainability. The program was established to mitigate the increasing problem of plastic waste, focusing on collecting and recycling single-use plastic in smaller communities. This began in selected locations within Quezon City where there are large numbers of sari-sari stores. The participants, known as "SariCyclers," are incentivized with special product bundles from Ajinomoto Philippines. They are also given Environmental Points (EPs) that can be used as cash at participating vendors.

Among the participants are key members of Quezon City’s livelihood programs, including beneficiaries of the “Tindahan ni Mayor Joy” initiative and persons with disabilities (PWD) beneficiaries. The collective effort of these SariCyclers has resulted in significant strides in promoting environmental responsibility and awareness.

During the six-month evaluation meeting held at the QC CCESD office, representatives from APC, BEST, and QC CCESD, headed by Ms. Andrea Villaroman, were all in attendance to share and update the program’s current achievements and the challenges ahead. APC’s Chief Sustainability Officer, Ernie Carlos, shared how grateful APC is to the community for their unwavering support and emphasized the importance of the collaboration between the public and private sectors.

“The SariCycle® Program is testament to the positive and impactful effects we can achieve for the good of our environment when we all work towards a more sustainable future. Indeed, we take inspiration from the communities in Quezon City and our partners at BEST, when it comes to being stewards of the environment,” Carlos said.

To acknowledge the company’s role in this environmental effort, Ajinomoto Philippines was honored at BEST’s 25th Anniversary celebration on September 16, 2024, at Crowne Plaza Manila. BEST, a key player in solid waste management in the Philippines, shared how proud they are to have worked with APC, and its dedication to environmental sustainability and awarded the company a plaque of appreciation for its active role in the SariCycle® Program. APC’s Sustainability Executive, Kirstoff Buyoc, accepted the award for Ajinomoto Philippines. He also served as co-presenter for the recognition given to the top-performing SariCyclers during the event.

Also in attendance at the anniversary celebration were key leaders in the Circular Economy movement, including Senator Cynthia Villar, the principal author of the Extended Producers Responsibility (EPR) Law. This event highlighted the importance of the collaboration of the public and private sectors in winning sustainability initiatives and making things happen for the sake of the environment.

Ajinomoto Philippines remains committed to promoting responsible consumption and environmental stewardship through its ongoing initiatives. APC will continue to lead their projects with a positive outlook, looking forward to expanding the SariCycle® Program. To work closely with their partners to build a more sustainable future for all, true to their commitment in advocating the “Eat Well, Live Well” lifestyle.

Ajinomoto Philippines Corporation (APC), in partnership with Basic Environmental Systems and Technologies (BEST) leads the Filipino community to a more sustainable lifestyle with the launch of the SariCycle Program through an event held in Quezon City (QC) Hall grounds attended by 150 sari-sari store owners based in Quezon City.

The flagship program is poised to trailblaze in Quezon City, in collaboration with the Climate Change and Environmental Sustainability Department and the Gender and Development Council Office of the QC local government unit.

The event was hosted by DJ Mama Emma of Barangay LS 97.1, attended by Ms. Isabelita Mercado BEST President, Mr. Jan Vincent Mercado, BEST Senior Vice President, Mr. Koichi Ozaki, APC President, and Honorable Mayor Joy Belmonte who gave their respective messages during the program boosting the morale of the sari-sari store owners attendees.

The SariCycle program is a product of APC’s commitment to create shared value that the Filipino people can benefit from, most especially the communities who continue to be key players in the success of the Ajinomoto brand in enhancing the quality of life of its consumers through its innovative products.

“With the SariCycle Program, we aim not only to reduce and manage plastic waste but also support the very communities that have been our loyal partners and consumers for more than 65 years now.” shared by APC Chief Sustainability Officer Ernie Carlos.

With SariCycle, sari-sari stores and market stalls will be given the opportunity to participate in an incentivized or reward system driven program that aims to manage plastic waste through a plastic collection system.

“The sari sari and market stall owners or the Sari Cyclers as we call them will receive environmental points for the flexible plastics collected. There will be additional points for Ajinomoto products collected. These points can be redeemed to purchase basic necessities in partner establishments.” Further explained by E. Carlos.

In fact, the inclusive plastic collection program will also encourage patrons of the sari-sari stores to own their share in helping build a sustainable community for themselves, which will later inspire neighboring communities as well to take action in achieving a zero-waste environment.

SariCycle is a simple, feasible, and effective program that ultimately elevates the lives of the Filipinos beginning in specific communities with its pilot launching. With the launch event being the first step into this program, the following steps will include plastic segregation from the collected plastic waste such as plastic sachets, from Ajinomoto brand products. The collected plastic waste will then be deposited in different collection points all over Quezon City with corresponding Environmental Points (EP) depending on the weight of the collected plastic waste.

The SariCycle Program aims to reach more cities and support hundreds and thousands more sari-sari store and market stall owners. APC, together with BEST, and the Quezon City Local Government are optimistic that this is just the beginning of a long-term commitment to push for a Zero-Waste environment that takes on an inclusive approach in realizing avenues and new platforms to champion sustainable development and contribute to the circular economy while building more sustainable communities.

As the first batch of SariCyclers in Quezon City take on the pioneering participant roles for the SariCycle program, APC is more than positive that the neighboring cities in Metro Manila will also be as excited as they are to achieving more feats in taking care of the environment as they continue to promote better quality of life.