“Who is your ideal partner?” This is a question that many of us have pondered during this pandemic, as we found solace in the company of friends and family amid various challenges.

Whether it’s opening a dream business amid the uncertainties, discovering a new hobby, or engaging in charitable endeavors, life is always brighter when we have a partner who will be there for us through ups and downs. This was the inspiration behind Sun Life Philippines’ latest campaign that highlights its brand promise of Partner for Life.

 

The message is depicted in a fun and vibrant music video featuring Sun Life brand ambassador Piolo Pascual, set against singer-songwriter Johnoy Danao’s song “Bright Like the Sun” in the background. Danao’s composition perfectly captures the special bonds in our lives, while exuding hope and optimism for the future having experienced the pandemic.

In the same way, Sun Life is ready to be the Filipinos’ partner for life when it comes to their financial goals even during uncertain times.

The No. 1 and longest-standing life insurance company in the Philippines, Sun Life has a wide range of solutions that can help Filipinos get closer to his financial goals no matter what life stage they may be in. Additionally, over 20,000 Sun Life advisors nationwide can provide quality service and advice for those in need of a partner in their financial journey. Those ready to find a bright partner may connect with a Sun Life advisor through http://www.sunlife.co/TalkToAnAdvisor.

To further inspire Filipinos, the campaign will also feature a host of activities, including a Tiktok promo where they only need to stitch Piolo’s video with a candid moment featuring the people they consider their partners to the tune of Johnoy’s “Bright Like the Sun.” Participants will get a chance to win a special trip to bond with loved ones. Tiktok users can also create a duet video with Piolo as he sings lines from “Bright Like the Sun” and the Top 10 entries will be awarded ₱1,000 worth of Giftaway vouchers.

The promo mechanics, along with other campaign updates and activities, will be announced soon on Sun Life’s Facebook, Instagram, and Tiktok accounts. Those interested are encouraged to follow @sunlifeph on these social platforms.

One of the companies that offers different plans for your life, Sun Life, gave an informative talk during the celebration of Financial Independence Month. The company talked about Life, Health and Wealth solutions to assist people who longed to have financial freedom. The company aims to give more opportunity to open the eyes of the Filipino when it comes to finance topics, creating a more holistic and hardworking financial plan to served the need.

The speakers present during the event shared their inspiring stories towards their own journey in life, health and wealth solutions toward financial independence. How they handle the up and downs of life.

Sara Black

One of the known model during her prime and now turned photographer, suffered a breast cancer scare and a multiple hip fracture but still inspired us to think about wellness and how we should take good care our whole being, meaning not only of our body but also of mind.

Krie Lopez

The CEO of Messy Bessy Cleaners, Inc., Ms. Krie Lopez, was challenged by the current socio-economic situation and lead to a decision of helping the disadvantaged and showing them the way to build their self-esteem by providing them the skills they need.

Messy Bessy offers strict trainings especially to those at-risk youths to be more prepared for their future and start their journey to be independent.

Brother Bo Sanchez

During his youth, he thought that money is evil. But now, a big turn-around because he is now one of many personalities who teaches the value of money and becoming rich.

He is also an advocate to help the elderly and the abandoned ones with his Anawin Lay Missions Foundation.

What is more interesting with his stories is that he helped and taught his kasambahay with their financial journey. Now, two of them is already a millionaire because they took good care of their finances.

If you want to start your financial journey and be financially independent, one way of getting ready is to start investing. Did you know that you can opt to invest in the Sun Life Prosperity Achiever Funds from Sun Life Asset Management Inc. (SLAMCI)?

The first ever target date investment funds in the Philippines, these funds are designed to help investors achieve their goals on time with the minimum investment at only P1,000. This Sun Life’s peso-denominated funds is also available in P5,000 denominations.

What's more interesting is that, Sun Life also created the Sun Future Planner, a comprehensive financial planning guide that would help one determine his life stage, analyze his needs, and take concrete steps to achieve his goals.

This will help you keep track in pursuing their life, health, and wealth goals.The Sun Future Planner may be availed via a Sun Life advisor.

For updates on Sun Life’s Financial Independence Month initiatives and for details on Sun Life’s products and digital tools, follow @SunLifePH on Facebook, Twitter, and Instagram, visit sunlife.com.ph, or talk to a Sun Life advisor today.

One of today's most in-demand celebrities, Matteo Guidicelli, is featured in the latest television commercial of Sun Life Asset Management Company, Inc (SLAMCI) And Get this; there's not just one, but two Matteo's going up against each other.

These TVC shows two Matteo's with strikingly opposite tactics: one tries to impress by bragging his material possessions, including a new phone and a credit card, while the other woos her by promising a brighter future together with the help of the Sun Life Prosperity Card.

The Sun Life Prosperity Card is an investment card worth P5,000 which may be invested in any of the peso dominated mutual funds managed by SLAMCI under its Sun Life Prosperity Funds. The first of its kind in the market, it has revolutionized mutual funds investing in the country.
“We wanted SLAMCI's new TVC to encourage the audience to begin their investing journey with the Sun Life Prosperity Card because it's an easy and convenient way to start building one's brighter future,” explained SLAMCI President Valerie Pama. “By investing in mutual funds, one can make his money work harder for him, as against simply leaving all of it in the bank.”
To illustrate this point, Pama shared that a 91-day time deposit in a bank 10 years ago would have give 28% return; but for the same period, the Sun Life Prosperity Bond Fund grew by 66%, while the money invested in the Sun Life Prosperity Balanced Fund would have earned 155%. Meanwhile, an investment in the Sun Life Prosperity Philippine Equity Fund gained 221%.
“This is exactly why we want Filipinos, especially the youth, to start investing some of their money in mutual funds,” Pama said. “Instead of using up all of one's money on trendy items that will soon be replaced by a new fad, why not invest it for the long term and watch it grow. The two Matteo's in our TVC certainly highlighted that message in fun yet clear manner.”
For his part, Matteo said he had fun portraying two different personas.”It's the first time I did such a project, and I definitely enjoyed playing both roles,” he said. “But what's important is that we were able to bring home the message. It's fun to have nice material things and be on YOLO mode, but what will happen to you if all your money runs out and you have nothing saved for the long term?”












And if there's one thing that Matteo knows, It's that some things are definitely worth the wait. “Whether I'm doing sports or working on a showbiz project, I know that I need to be patient before I could see the results. Training for a competition takes time, and so does shooting a movie or recording an album. It's the same thing when you invest your money – you have to grow it long term before you can enjoy the benefits.” he explained. “you may have to wait a bit, but it's always, always worth it!”

My husband and I is now looking for some investment for our kiddos. I will definitely suggest Sun Life to my hubby and see it as our investment for our kids. Maybe a gift for them this coming Christmas and teach them the essence of investment for their future.
Mommies try this kind of investment as well, after all, Mommy knows what's best for their Children. So invest now and share your experiences here so that other Mommy readers will learn from my experience and yours.

Catch SLAMCI's latest TVC featuring Matteo Guidicelli on cable TV. To learn more about the Sun Life Prosperity Card and how you can start investing for a brighter future, visit www.sunlifeprosperity.com.ph